Monday 03 May 2004
Cultural Note
Neologism: Extreme Dummy I propose the following term: Extreme Dummy. Dummy here is used as it’s used by the publishers of the Dummies books. They’re not really suggesting that their customers are stupid; it’s just that while you might know something about, say, high finance, you can still be totally clueless — a ‘dummy’ — about other things. Everyone’s a dummy about most things, and the Dummies series fills a real need: most books about a given topic assume a certain familiarity or even expertise with the material, and until the rise of the Dummies phenomenon, the novice had the choice of following a course of expensive and lengthy formal training, or of jumping into the topic in medias res and struggling for a while until he figured out what was going on. The Dummies books provide a good introduction to a now vast number of topics, giving the reader the necessary background to be able to evaluate other books, formulate Google searches, etc. in order to learn more. An Extreme Dummy — XD for short — is someone who cannot or will not be helped by the Dummies books or by other methods of foundational instruction in a given field. The Platonic XD reads the Dummies book on a given topic and is just as helpless afterwards as before. Extreme Dummies are usually people who have concluded that they don’t understand a thing because understanding is impossible, and so no amount of education or training will make any difference. Posted by tino at 13:10 3.05.04This entry's TrackBack URL::
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